Live Event

Sun Plaza Children's Day 2025

Client Sun Plaza
Date June 2025
Results
ROG Strix G18
Grand prize
5,200 RON
Gift cards
Sun Plaza
Venue
Sun Plaza Children's Day 2025 — Sun Plaza in-game activation by Blocky Studios

On June 1, 2025, Children's Day, Blocky Studios ran a live Minecraft tournament at Sun Plaza shopping center in Bucharest, in partnership with ASUS ROG.

The event was designed for young players: accessible, energetic, and built around the joy of competition rather than high-skill barriers. Young players competed head-to-head in a custom tournament format on a Blocky Studios-built server while a live audience of families and shoppers watched the action unfold on screen.

Prizes:

  • ASUS ROG gaming hardware
  • Gift cards for the winning players

What we delivered:

  • Custom tournament server and competition format for young players
  • Full on-site event management and technical setup at Sun Plaza
  • Real-time bracket management and results display
  • Branded stage setup with ASUS ROG visual identity

The Children's Day Tournament created a genuine community moment: parents, young players, and passersby all gathered around to watch young players compete, reinforcing ASUS ROG's positioning as a brand that belongs in the world of the next generation of gamers.

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